Lori Marino and Debra Merskin, Intelligence, complexity, and individuality in sheep


Marino & Merskin present compelling evidence that many stereotypes of sheep are incorrect. One factor that may play an important role in animal stereotyping is the physical appearance of animals, which can directly lead to stereotyping through automatic mental processes. Sheep have a round and babyish appearance that directly evokes judgments of warmth and docility. Depictions of sheep in art, and especially cartoons, reinforce this stereotype.

Author Biography

Robert Franklin is an Associate Professor of Psychology at Anderson University, South Carolina. His research and teaching interests focus on humans in context, particularly how social psychological principles of perception and empathy extend to animals. Website